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Produits, Consommation, Publicité

New CEPC opinion on the rules on (re)selling at a loss and the supervision of promotions

On 15 May 2025, the CEPC issued an opinion on the application of the rules relating to resale at a loss and the supervision of promotions in the event that a central purchasing body intervenes as a supplier of franchisees.

Produits, Consommation, Publicité

Advertising, promotions and consumer law: what the law says

In the interests of consumer protection, the legislator establishes a legislative framework relating to advertising communications and promotional commercial operations.

Produits, Consommation, Publicité

The use of a competitor's trademark in a paid advertisement constitutes an act of infringement.

The firm has just obtained an interesting decision in a dispute concerning the unauthorized use of a client's brand in a paid advertisement published on a search engine to divert customers to its site.  The Nancy Court of Justice has just condemned this competitor for the acts of infringement committed.  

Produits, Consommation, Publicité

Can an article aimed at a competitor characterize a deceptive commercial practice

It is to this question that the Court of Appeal of Paris has just answered, in a judgment rendered on March 14, 2025  (RG No. 22/16356), in the context of a dispute between the company La Capsule, the companies La Loco and Le Wagon, competitors in the sector of training in computer coding. 

Produits, Consommation, Publicité

Clarification of the concept of "comparative advertising"

In a judgment of 8 May 2025, the CJEU states that a service for online comparison of products or services provided by a company that is not a "competitor" does not fall within the concept of "comparative advertising".

Produits, Consommation, Publicité

The calculation of a price reduction listing must be based on the previous price

In a judgment of 26 September 2024, the CJEU states that the announcement of a price reduction must be calculated on the actual basis of the previous price in accordance with Article 6a of Directive 98/6.

In the context of this case, the Court of Justice of the European Union (CJEU) was seized by the Court of Düsseldorf in Germany concerning Aldi's advertising practices.  

Produits, Consommation, Publicité

The ban on the expressions “soy steaks” and “vegetable sausages” annulled

By two decisions of 28 January 2025, the Council of State aligned itself with the position of the CJEU by affirming the annulment of the decrees prohibiting the use of the expressions "soya steaks" and "vegetable sausages".

Produits, Consommation, Publicité

Control of unfair terms in consumer credit agreements

By a judgment of 13 March 2025, the CJEU ruled on the applicability of the review of unfair terms within a consumer credit agreement.   

Produits, Consommation, Publicité

Draft Omnibus Directive, its impacts on the CSRD

On 26 February 2025, the European Commission published a proposal for an Omnibus Directive, aimed at simplifying European regulations on sustainability and due diligence issues and reducing the administrative burden on companies in this respect.

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