Extend your brand protection
A trademark application offers its owner special and limited territorial protection
A trademark is protected either for the territory of a State (for example France), or for a set of States offering a unitary trademark right for the entire territory of its Member States (for example within the European Union for which a European filing_to be made in addition to the French filing_ is provided).
Whenever you want to develop your business internationally, you will need to register your brand in the country concerned. The filing /obtaining of protection must be prior to the conclusion of a distribution contract that would concede the use of the trademark, under penalty of risk of nullity of this contract.
You have to anticipate: registration times can be long. But not too much: brands expire through non-use. The risk of trademark revocation exists in the medium term if it is not seriously exploited. Broad international protection is also costly and must represent an investment linked to a current international development strategy.
Our method for registering your trademark abroad
We define the targeted countries with you.
We define the deposit strategy (extensions, direct deposits, unit deposits for eligible areas). We will communicate the deposit budgets to you. When they cannot be made directly by the firm since an office requires the status of a national representative to carry them out, we call on our network of correspondents. We assist in the handling of objections to filing and objections from Offices.
Your development abroad secured by trademark registration
A brand protected internationally, in the countries where you export your activities.
Jérôme Le Hec
Avocat associé
Responsable "Distribution & Concurrence"
Guillaume Gouachon
Avocat associé
Responsable "Consommation, produits et conformité"
